Sunday, February 17, 2008 

MLM Training - The Secret to Being an MLM "Natural"

Saying the right thing at the right time with prospects can either make you a lot of money or cause you to lose money in your network marketing business. Continue reading to learn the MLM training techniques I teach my downline of 56,000 people so they know how to become a "natural" when talking with prospects.

In this article I am going to take your MLM training to the next level when it comes to effectively communicating with your prospects. That next level is for it to become "natural" to you as you speak with people about your MLM business opportunity.

There are several definitions for the word natural and it is very important that you know which natural I'm referring to.

1. Not acquired; inherent; born with. THIS IS NOT THE NATURAL I'M TALKING ABOUT.

2. Free from artificiality, or inhibitions. THIS IS THE CORRECT ONE.

Definition one is referring to something that one is born with such as blue eyes, seven feet tall, etc.

Definition two is that you can rattle off your address without thinking about it. Natural, as in the way you know a favorite song. Or something you've said or sung many times.

Okay - so how is it you know your address? My guess is, you moved in, you got your address and you had to do an address change with the post office. You pulled out the piece of paper your new address was written on and you reference it several times to make sure you wrote your new address correctly. Then you wrote it on a FedEx envelope and remembered it all accept the zip code - hmm, is it 92105 or 92150? You find out and now you have it.
If you never wrote it again you'd perhaps forget it again, but if you use it frequently you "just know it" - and you are certain you know it.

By the way...how is it that you know that the name goes on the first line, street address on the second and city, state, zip on the third line? That's the formula it goes in...right?

For inviting, to be natural and sound natural you must smoothly and correctly transition from one part of the "Inviting Formula" to the next. By the way, the "Inviting Formula" is taught in great detail in a CD set I authored called "Professional Inviter," but for reference in this article the Inviting Formula is:

Greet
Qualify
Invite
Handle any Questions/Objections
Close to Action
Follow-up or Follow through

So when you're talking about your MLM business or a product you offer, the trick to being a "natural" is to know exactly when to transition to the next step in the "Inviting Formula." Like from Greeting to Qualify.

When you don't greet long enough, you don't get a prospect who will give you their need/want. Greet too long and your prospect feels you're wasting his time and will hastily get off the phone with you.

You have to recognize the exact moment when the prospect qualifies for your MLM business opportunity. Example: When the prospect says, "I'm sort of sick working for someone else." When I hear this I know they qualify to be in my business.

Or, if you're listening to see if the prospect qualifies for your MLM business and the prospect says, "I don't remember signing up for anything; why are you calling me !$&*$!" - then I know they just disqualified themselves from being in my network marketing business.

To truly be an MLM natural, you have to know the rest of the Inviting Formula and know when to make the transitions, but the good news is that the others are much easier to recognize compared to "Greet" and "Qualify."

If you can master learning when to transition for "Greet" and "Qualify" you will really be able to tell a difference in your ability to have meaningful conversations with prospects about both your network marketing business or your products or services.

So just how do you get good at these transitions?

Two ways I know of:

1) Invite over and over until you can "sense" it. Like letting the clutch out on your car - the first few times are rough. I recommend you drill the "Invite" for MLM business prospects and then drill the "Invite" separately for product or service sales. I don't recommend you invite your prospect to look at your business and your product/service in the same conversation.

2) Another way is to listen to someone else do it and then model what they do because very often prospect's responses are similar.

To help you learn how to make the transitions and what to listen for I have provided some sample transitions below, along with each step of the Inviting Formula. These are transitions I especially listen for when I'm trying to determine if the person qualifies as an MLM business prospect.

1) Greet - Get someone who will talk freely and openly to you.

Example transition: "Yeah, I requested more information because I'm looking to open my own business and I'm just looking around to see what's out there."

2) Qualify - Find out their needs/wants/don't-wants (as it relates to you business).

Example transition: "Well, I just know there's more out there. I'm sort of sick of working for someone else. I just want to be able to enjoy my life without always having to punch the clock."

3) Invite - Based on relevant information gathered in Qualify.

Your prospect doesn't have to give you any information here. But, depending on how they respond to your invite will decide if you move straight to "Close to Action" or if you do Step 4.

4) Handle any Questions/Objections - Handle the things that are stopping them from getting what they've stated they need/want/don't-want. Remember, your business or product/service MUST be a solution to the person's need/want/don't-want.

Example transitions: After you've handled an objection and they use words like, "Yeah, I can see that." "Yeah, that makes sense." "Hmm, I've never thought of it that way." "Well, it's really not a big deal to me...I've just heard that."

5) Close to Action - Create agreeable steps to move them towards getting them what they've stated they need/want/don't-want.

Example transitions: Anything that indicates they need to get off the phone. "I need to be hitting the sack." A child trying to talk to them. "It's been good talking to you."

6) Follow-up - Re-contact them to determine their interest level as it pertains to your MLM business or product/service.

Example transitions: Anytime they suggest that they can't talk right now. Or if you've closed to action. "Now's not a good time." "You've caught me at a bad time."

Tim Sales helps network marketers gain the confidence and skills to be an MLM success. Discover what you must know to become a true network marketing professional. Sign up for his free MLM training newsletter and listen to free training at http://www.brilliantexchange.com.

 

The Three Most Common Affiliate Mistakes And How To Avoid Them

By now I'm sure you have realized that affiliate marketing is one of the most effective and powerful ways is of earning some money online. Affiliate programs give everybody a chance to make a profit through the Internet. Since they are easy to join, implement and pay a commission on a regular basis, more an more people are now willing in this business.

But like with all businesses, there are countless pitfalls in the affiliate marketing business as well. Making some of the most common mistakes will result in decreasing everyday profits for the marketers. That is why you should avoid them now than be regretful in the later.

First Mistake: Selecting the wrong affiliate program.

Logically, many people want to earn affiliate marketing commission as fast as possible. By rushing through the selection stage, they tend to choose a bandwagon product. These are products that the program thinks is "hot". They choose the product that is in demand without actually considering if the product appeals to them. In many cases, this is not a very wise move obviously.

Instead of doing this, try top choose a product in which you are truly interested in. For your internet venture to succeed, you should take some time to plan and decide your action plan.

Choose a product that appeals to you. Then do some research about that product to see if they are in demand. Promoting a product you are more passionate about is easier than promoting one only for the sake of cashing in.

Second mistake: Not buying the product or using the service.

When you decide to be an affiliate, your main purpose is to effectively and convincingly promote a product or service and to find customers. For you to achieve this purpose, you must be able to relay that certain product and service to the customers. It may be difficult for you to do this when you yourself have not tried these things out. Thus, you probably will fail to promote and recommend them convincingly. You will also fail to create a desire in your customers to avail any of what you are offering.

The best thing to do is to try the product or service personally first before you sign up as an affiliate to see if it is really delivering what it promises. After you have done this, you are one of the credible and satisfied customers aware of it's advantages and disadvantages. People will then feel the sincerity and truthfulness in you and this will trigger them to try them out for themselves.

Mistake number 3: Joining too many affiliate programs.

Because affiliate programs are very easy to join, you might feel the temptation to join various affiliate programs to try and maximize the commissions you will be getting. You also may think that there is nothing wrong and nothing to lose by being part of many affiliate programs.

This may be true, it is a great way to have multiple sources of income. However, joining multiple programs and attempting to promote them all at the same time will cause you to sabotage yourself. It will prevent you from concentrating on each one of them properly.

The result? The true potential of your affiliate program is not reached and the income generated will not be as generous as you initially thought it would. The best way to achieve excellent result is by joining only one solid program that pays a 40% commission at least. Give it your best effort by promoting the product or service enthusiastically. As soon as you see that it is already making a reasonable profit, then maybe you can now join another affiliate program.

The best technique is to do it slowly but surely. There is really no need to rush into anything, especially with affiliate marketing. With the way things are going, the future is looking real bright and it seems affiliate marketing will be around for a long time.

A lot of affiliate marketers makes these mistakes and are paying dearly for their actions. Do not fall into the same situation they have been in, try to do whatever possible to avoid making the same mistakes.

Time is the key. Take the time to analyze your marketing strategy and check if you are on the right track. If done properly, you will be able to maximize your affiliate marketing program's potential and earn higher profits.

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This article may be reprinted providing it is published in it's entirety, including the author's bio and link to the URL displayed.

John J Farina is a successful affiliate marketer. He provides expert reviews on which affiliate programs to join and which ones to avoid like the plague. He shows people how to actually generate substantial income on-line using very simple, easily modeled systems. An example of such a system that you can study and duplicate is at: http://www.johnnysreviewsite.com

 

Advantages of Working From Home

Make Money While Enjoying LIfe

As defined by the United States Census Bureau, an extreme commute is a daily journey to work that takes more than 90 minutes each way.

According to the bureau, about 2% of American adult workers are so-called "extreme" commuters.[1] Not surprisingly, the number of extreme commuters in the New York, Baltimore, and Los Angeles metropolitan areas is much greater than the national average.

Midas sponsored an "America's Longest Commute" award in 2006. The winner drove 372 miles (about 4 1/2 hours) to and from work each day.

Well, for starters, I commute an average of 140 miles a day.

So I guess this makes me an extreme commuter. What????????, Yes, I heard you. Everyone has the same reaction. It gets even better--Ive been doing this commute for 22 years.

I live in the Princeton, New Jersey , and work in White Plains, New York. Take a moment and imagination the stress, time, gas, and tolls that being an extreme commuter entails. So you can understand why I am involved in a home-based business, part time right now, but quickly getting to the point that I will be working from home full time.

Benefits of working from home:

With the price of gasoline at an all time high, how much money could you save by not having to commute ?

If youre a parent with small children, how nice would it be not to worry about babysitters, or daycare?

For people living in remote areas, working from home gives the advantage of not having to worry about access to major cities where employment is more plentiful.

Being a virtual worker, gives the freedom of not having to consider time zones.

With the internet offering a myriad of opportunities to make a substantial income online, no wonder there has been a mushroom effect of people of all ages and economic levels making the decision to work from home.

There is such a proliferation of of business opportunities online, how does one find the right opportunity to make money?

1. What are your interests or passion?
2. What are you good at?
3. How much time are you willing to devote to your business?
4. Is the opportunity or company reliable?
5. What is the payment structure of the opportunity or business?

Answering these questions should enable you to find the right fit for creating a successful online business. http://www.ezbiz4u101.com

Bettie Williams

 

Network Marketing - Understanding Your Target Market

Network Marketing is no different to any other business. In order to succeed it is essential to understand your target market.

Promoting your opportunity to the wrong audience will drain your cashflow and eventually force you out of business. But it is amazing how many network marketers are unaware of this basic marketing principle.

So many upline leaders teach the "shot gun" approach of making your list, getting information to them and seeing who sticks. This is one of the reasons we have a 95% failure rate in this industry.

The bottom line is that any network marketer really needs to learn the basics of target marketing in order to succeed in the business.

Before we go on, it should be stated that there is nothing wrong with mailing out some product CD's to your warm market. It's what you want to do, but that's just your first step. Not your only step. There are smarter ways to build your business..

So the first thing we need to do is define our target market:

These are people who are ALREADY actively using or consuming what we are promoting.

The first rule of marketing, is to sell products people want to buy, to the people who want to buy them.

You can't sell a steak to a vegetarian. You can't market a product to someone who does not have the desire to consume it.

You can't sell an opportunity to someone who isn't looking for one, no matter how 'perfect you think they would be' or how much money you think they could make.

In our industry, we have two target markets:

The first is our potential business partners.

This target market consists of one primary group of people - other network marketers, or people who buy products and services related to building a network marketing business.

Network marketers are opportunity buyers, meaning they are actively buying what you sell. They understand the Network Marketing industry so you don't have to spend time explaining basic concepts and the business model.

They are also experienced enough to know that it takes work and application to build a successful network marketing business.

It is essential to make the distinction between 'opportunity buyers' and 'opportunity seekers'. An opportunity seeker is anyone looking for a quick fix to their current problem - nothing more than someone who filled out a survey and raised their hand to say "I would like to earn extra money".

There are specific ways of marketing to opportunity seekers but don't be lulled into thinking that this is your prime market for business partners.

Target opportunity buyers for the greatest chance of success.

The second target market consists of our product customers.

However, we also need to be laser focused when targetting our product customers.

Let's use as an example a nutrition based opportunity. Most people would think that their target market consists of people who have health issues.

That is true to a point, but we can get, and want to get more specific than that.

How about people who have health concerns, and who actually spend money each month on health products... These people are your TRUE target market. So how do you find people these people?

People who have acid reflux, for example, currently buy prescription medication for it, and are between the ages of 30 and 60.

If you have a nutrition product that helps relieve acid reflux, then those are the specific people you want to market to. Not your Uncle Bob.

Just remember the difference between people who simply inquire about your offer, and those who are already spending money on something similar.

That is called "target marketing, and it's the foundation of your marketing efforts.

Clearly identifying your target market is a major step to achieving sucess in any business. Network marketing is no exception.

Copyright 2006 Rick Williams

Rick Williams has been an online marketer for the past 3 years. He specialises in helping network marketers grow their businesses by harnessing the power of the internet. Click the link below to learn of a duplicatable system that could rapidly grow your network or affiliate marketing business: http://www.home-business-profits.ws/mlm-success.htm